In a perfect world, advertising on mobile devices would get the full attention of the user without creating distractions or delays, generating a positive impression for your brand and more revenue for your business. Welcome to perfect.
For the very first time, advertisers can reach mobile device users without interrupting them. Obelus Media has patented a system for delivering high-impact, full-screen ads in the untapped real estate of loading screens, what we call non-obtrusive Interspatial™ advertising.
Interspatial™ advertising transforms loading times into paid impressions, without creating extra wait time to do it. The ads last only as long as the time it would normally take to load web content such as a search result, and the loading is clearly labeled, so the user knows your ad isn’t causing any delays. Users are free to appreciate your message, without feeling distracted or annoyed.
Interspatial™ advertising integrates into the user’s experience. It doesn’t appear above, below, in the middle or on top of content. It takes full advantage of the time and space needed to load web content, disappearing as soon as it’s ready. No need to skip. Advertisers pay only for the time their ad was visible, getting the most impression for their ad dollar.
Interspatial™ advertising from Obelus Media solves problems for both advertisers and consumers. It creates new premium inventory on mobile, engages without distracting or annoying, targets specific audiences, maximizes ad spend, and creates a better brand experience for everyone.